A website that brings in customers
without paying for every click.
A small business does not have a large company’s budget, so it cannot afford to work on SEO in every direction at once. We start with the searches of people who are ready to buy, such as “bathroom renovation Torrevieja price”, and leave broad information searches for later. That is the order that shows up soonest in the enquiries you receive.
Why your website brings in almost nothing
Most small business websites we open share the same problem: a home page trying to talk about everything, a services page with five lines on it, and no page that answers what people actually type into Google. Add to that pages Google has not indexed, a site that is slow on a phone, and titles that repeat the company name instead of saying what you do and where.
The odd thing is that Google is usually already showing the site somewhere: on page two, for searches nobody has looked at. Search Console tells you so, but hardly anyone opens it. The usual mistake is then to publish generic articles to “have content”, when what was needed was one good page per service and per area, and a push for the pages already one step away from page one.
What we do, in four steps
Technical and content audit
We open Search Console and look at what Google already sees: which searches show your site, which pages are not indexed, which searches leave you on page two. We also check speed, site structure and what each page actually says.
Keyword plan
A list of searches ranked by buying intent and by difficulty. At the top, the ones that bring customers and can be won soon; at the bottom, the purely informational ones or those owned by large portals.
Pages, internal links and technical fixes
We write or rewrite the pages that answer those searches, link them properly to each other, and fix the technical issues holding you back: speed, indexing and structured data. Each page is written for a specific search, not to fill space.
Monthly follow up
A short report: what we did, what moved and what we will do next month, with the Search Console figures and the enquiries you actually received, which in the end is the only thing that counts.
Included
- Technical and content audit using Search Console
- Keyword plan ranked by buying intent and difficulty
- Writing or rewriting the pages that answer those searches
- Internal linking and technical fixes: speed, indexing, structured data
- Monthly report with Search Console figures and enquiries received
Not included
- Guaranteeing a ranking: Google states that nobody can guarantee the top spot and advises caution with anyone who promises it
- Buying links, which breaks Google’s spam policies and can sink the site
- Publishing dozens of generic machine-written articles, which do not bring customers
How long it takes
The audit and the plan are ready in the first few weeks, and technical fixes are made straight away. Results, on the other hand, are measured in months: Google itself says SEO work usually needs from four months to a year to pay off. Pages that were already close to page one tend to move first.
What it costs
It can be a fixed piece of work, covering the audit and the first pages, or our monthly local SEO: 190 € a month before VAT (229.90 € with VAT). The fixed piece of work depends on how many services and areas need covering and on the state of the site. We give it to you in writing before we start, it does not move afterwards, and there is no long mandatory commitment.
See all pricesFrequently asked questions
What Costa Blanca small businesses ask us most.
How is this different from local SEO?+
Local SEO works on your Google profile and the map, what appears when someone searches “near me”. Here we work on the website, so it appears in Google’s regular results, the blue links. The two go together: plenty of people check the map and then visit the site, and plenty never look at the map at all.
Can you guarantee I will be number one?+
No, and nobody serious should. Google says so in its own documentation: no one can guarantee the top spot, and it recommends being wary of anyone who promises it. What we do give you is a clear plan, the work done every month and the figures to check whether it is moving.
Why start with searches that include “price” or a town name?+
Because someone typing “bathroom renovation Torrevieja price” has already decided to do the work and only needs to choose who to call. Someone typing “how to renovate a bathroom” is still reading. On a small business budget, it pays to win the people about to buy first.
Do I have to give you access to my site and Search Console?+
We need access to do the work, but Search Console is free and the account stays in your name. If we ever stop working together, the data and its history remain yours, as do the website and the pages we have written.
Do I have to sign up for a year?+
No. We do not ask for a long mandatory commitment. SEO takes months to show, so stopping after the second month makes little sense, but that is your call to make from the reports, not a clause in a contract.
Shall we look at what Google sees of your site?
We open your Search Console with you and show you the searches where you are nearly there, the pages Google has not indexed and the first thing worth fixing. It is free, and often you can make that first fix yourself.