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Advertising that opens a conversation

Meta Ads agency: Facebook and Instagram ads that open WhatsApp, not just "likes".

Most Facebook and Instagram ads end in a "like" or, at best, a visit to a website nobody looks at again. A local business does not need reach, it needs that person to message it. We build Meta Ads campaigns where the ad button opens a WhatsApp conversation with your business directly.

Why "boosting a post" is not a campaign

Tapping "Boost post" inside Instagram spreads the ad with no real targeting and no way to measure whether it brings customers, only whether it brings likes. It spends ad budget without turning it into a sales tool.

A Meta Ads campaign built for a local business starts from a different goal: the person who sees the ad can message on WhatsApp in the same click, without going through a slow website or a long form. Every euro spent is measured in conversations opened, not impressions.

What we do, in four steps

1

Creative that stops the scroll

Photos and short video built for Instagram and Facebook, not a recycled catalogue photo. The first second decides whether the person keeps watching or moves on.

2

Click to WhatsApp, not a form

The ad button opens a WhatsApp conversation with a message already written, ready to send. It is the format with the fewest steps between seeing the ad and talking to your business.

3

Targeting by area and audience

The campaign targets people who live in or are visiting your part of the Costa Blanca, by age, language and interests close to your business, instead of spreading the budget at random.

4

Monthly report with the exact figures

Each month you get how much was spent on ads, how many WhatsApp conversations were opened and what each one cost. Without that figure there is no way to know if the campaign is worth it.

Included

  • Setup and management of Facebook and Instagram campaigns
  • Ads with a direct click to WhatsApp, pre written message included
  • Targeting by area, language and relevant audience
  • Creative (image and short video) written and designed by us
  • Monthly report of spend, conversations opened and cost per conversation

Not included

  • The ad spend, which you pay directly to Meta
  • Higher level video production (drone, corporate), quoted separately with HolaStudio
  • Google Ads management, the other half of paid advertising, with its own page

How it starts

The first week is spent defining the audience, writing the first ads and setting up the click to WhatsApp. Meta needs a few days to learn once the first campaigns are live before it starts optimising: the first measurable results usually land in the second or third week.

What it costs

Management costs 149 € a month while your ad spend stays at or below 500 € a month, and 249 € a month above that, before VAT (180.29 € or 301.29 € with VAT). It is our management fee only, never a percentage of your spend: the money Meta charges to show your ads is paid separately, straight to Meta. If you also want an assistant that answers those WhatsApp conversations automatically, the WhatsApp pack costs 390 € to set up and 39 € a month.

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Frequently asked questions

What people ask us before starting a Meta Ads campaign.

Meta Ads or Google Ads: which one do I need?+

Google Ads reaches people already searching for your service at that moment. Meta Ads (Facebook and Instagram) creates interest in people who were not searching yet, with an image or video that makes them stop scrolling. For a local business with good visual material, Meta Ads is usually the cheaper starting point; combining it with Google Ads is the next step, not the first one.

Can you guarantee me a number of customers?+

No, and anyone who promises that is misleading you. What we guarantee is the work: well targeted campaigns, ads that open WhatsApp and a monthly report that shows you, with the exact figure, what each opened conversation costs. From there you decide whether it keeps being worth it.

Why a WhatsApp button instead of a website form?+

Because it cuts the steps between seeing the ad and talking to you. A form means opening the website, waiting for it to load and filling in several fields; the WhatsApp button opens the conversation directly with a message already drafted. For a local business, fewer steps means more conversations.

How much ad budget do I need, on top of your management fee?+

It depends on your sector and area, and we give you a realistic figure on the first call rather than a general rule. What is fixed is our management fee: 149 € a month up to 500 € of ad spend, 249 € a month above that.

Does the WhatsApp pack answer on its own, with nobody checking?+

It answers the most repeated questions (opening hours, location, a rough price) automatically, and alerts your business as soon as the conversation needs a person. It does not replace whoever handles customers, it cuts the time a customer waits before someone answers.

A 15 minute review of your Meta ad account

If you already run ads on Facebook or Instagram, we look together at what they are really delivering: the cost per click, whether there is a WhatsApp conversation behind it, and what we would change first. No commitment.

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